以下是我们在 I/O 大会上宣布的所有内容,从新的 Firebase Studio 功能到集成 AI 的更多方式,内容非常丰富。
阅读博客。
透過集合功能整理內容
你可以依據偏好儲存及分類內容。
Google Analytics
plat_ios
plat_android
plat_web
plat_flutter
plat_cpp
plat_unity
Google Analytics 是應用程式評估
這個免付費解決方案可提供應用程式使用情況和使用者參與度的相關深入分析。
Firebase 的核心是
Google Analytics,是無限的
提供免付費的數據分析解決方案
Analytics 可整合各項 Firebase 功能,
可讓您擁有不限數量的報表
可使用 Firebase SDK 定義
Analytics 份報表可協助您
清楚掌握使用者行為,有助您掌握情況
制定應用程式行銷和成效最佳化的決策
準備好了嗎?選擇平台:
iOS 以上
Android
網站
Flutter
Unity
C++
主要功能
無限報表 |
Analytics 最多可提供不限數量的報表
不重複事件
|
目標對象區隔 |
您可以在 Firebase 控制台中,根據下列項目定義自訂目標對象:
裝置資料、自訂事件或使用者屬性。這些目標對象
可搭配其他 Firebase 功能使用
通知訊息
|
運作原理
Google Analytics 可協助你瞭解使用者如何使用你的網站、Apple 或
Android 應用程式。SDK 會自動擷取多種事件和使用者
資源,還可讓您定義自訂事件來評估
也就是對業務至關重要的事情擷取資料後
可透過 Firebase 控制台在資訊主頁上查看。這個資訊主頁
提供詳細的資料分析,包括
以及活躍使用者和客層等詳細資料
買氣最多的商品
Analytics也整合了其他多項 Firebase
接著介紹網際網路通訊層
包括兩項主要的安全防護功能例如,瀏覽器會自動記錄
通知訊息會透過通知編輯器傳送,並提供
廣告活動的成效
Analytics 可協助您瞭解使用者的行為,有助您
做出明智的應用程式行銷決策查看
看看哪些管道的成效
最能有效吸引高價值使用者如果需要自訂
或將自己的資料與其他來源相互連結
將 Analytics 資料匯入 BigQuery,這類模型的分析較為複雜,例如
查詢大型資料集並彙整多個資料來源。
與其他服務整合
BigQuery |
將 Firebase 應用程式連結至 BigQuery
您可以在此對整個Analytics執行自訂分析
以及匯入其他資料來源
|
Crashlytics |
「Analytics」會記錄每次當機的事件,讓你獲得
方便您掌握不同版本或地區的當機率
深入瞭解哪些使用者受到影響您也可以建立
您遇到多次當機並做出回應的使用者
發送給目標對象的通知訊息
|
FCM |
Analytics 會自動記錄與
通知訊息透過通知編輯器傳送,並支援回報功能
廣告活動的成效
|
Firebase Remote Config |
使用 Analytics 個目標對象定義來變更行為
以及應用程式的外觀,並針對不同目標對象
推出多個版本的應用程式
|
Google 代碼管理工具 |
整合中
Google 代碼管理工具
Google Analytics 還可讓您管理
Analytics 從網頁介面遠端實作
已發布您的應用程式。
|
實作路徑
|
將應用程式連結至 Firebase |
開始使用 Analytics 十分簡單。只要將 Firebase SDK 加入
新的或現有的應用程式,系統就會自動開始收集資料。個人中心
可在幾小時內透過 Firebase 控制台查看數據分析資料。
|
|
記錄自訂資料 |
您可以使用 Analytics 記錄適用的自訂事件
例如電子商務購買或成就
|
|
建立目標對象 |
您可以在「目標對象」分頁
Firebase 控制台。
|
|
指定目標對象 |
使用自訂目標對象來指定訊息、促銷或新訊息
透過其他 Firebase 功能 (例如 FCM) 使用的應用程式功能,以及
Remote Config。
|
後續步驟
除非另有註明,否則本頁面中的內容是採用創用 CC 姓名標示 4.0 授權,程式碼範例則為阿帕契 2.0 授權。詳情請參閱《Google Developers 網站政策》。Java 是 Oracle 和/或其關聯企業的註冊商標。
上次更新時間:2025-07-25 (世界標準時間)。
[null,null,["上次更新時間:2025-07-25 (世界標準時間)。"],[],[],null,["Google Analytics \nplat_ios plat_android plat_web plat_flutter plat_cpp plat_unity \nGoogle Analytics is an app measurement\nsolution, available at no charge, that provides insight on app usage and user engagement. \nAt the heart of Firebase is Google Analytics, an unlimited analytics solution available at no charge. Analytics integrates across Firebase features and provides you with unlimited reporting for up to 500 distinct events that you can define using the Firebase SDK. Analytics reports help you understand clearly how your users behave, which enables you to make informed decisions regarding app marketing and performance optimizations.\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e\n\nReady to get started? Choose your platform:\n\n[iOS+](/docs/analytics/get-started?platform=ios)\n[Android](/docs/analytics/get-started?platform=android)\n[Web](/docs/analytics/get-started?platform=web)\n[Flutter](/docs/analytics/get-started?platform=flutter)\n\n[Unity](/docs/analytics/unity/start)\n[C++](/docs/analytics/cpp/start)\n\nKey capabilities\n\n|-----------------------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| Unlimited Reporting | Analytics provides unlimited reporting on up to 500 distinct events. |\n| Audience Segmentation | Custom audiences can be defined in the Firebase console based on device data, custom events, or user properties. These audiences can be used with other Firebase features when targeting new features or notification messages. |\n\nHow does it work?\n\nGoogle Analytics helps you understand how people use your web, Apple, or\nAndroid app. The SDK automatically captures a number of events and user\nproperties and also allows you to define your own custom events to measure the\nthings that uniquely matter to your business. Once the data is captured, it's\navailable in a dashboard through the Firebase console. This dashboard\nprovides detailed insights about your data --- from summary data such as\nactive users and demographics, to more detailed data such as identifying your\nmost purchased items.\n\nAnalytics also integrates with a number of other Firebase\nfeatures. For example, it automatically logs events that correspond to\nnotification messages sent via the Notifications composer and provides reporting on the\nimpact of each campaign.\n\nAnalytics helps you understand how your users behave, so you can\nmake informed decisions about how to market your app. See the performance of\nyour campaigns across organic and paid channels to understand which methods are\nmost effective at driving high-value users. If you need to perform custom\nanalysis or join your data with other sources you can link your\nAnalytics data to BigQuery, which allows for more complex analysis like\nquerying large data sets and joining multiple data sources.\n\nIntegrations with other services\n\n|------------------------|-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| BigQuery | [Link your Firebase app to BigQuery](https://support.google.com/firebase/answer/6318765) where you can perform custom analysis on your entire Analytics dataset and import other data sources. |\n| Crashlytics | Analytics logs events for each crash so you can get a sense of the rate of crashes for different versions or regions, allowing you to gain insight into which users are impacted. You can also create audiences for users who have experienced multiple crashes and respond with notification messages directed at that audience. |\n| FCM | Analytics automatically logs events that correspond to notification messages sent via the Notifications composer and supports reporting on the impact of each campaign. |\n| Firebase Remote Config | Use Analytics audience definitions to change the behavior and appearance of your app for different audiences without distributing multiple versions of your app. |\n| Google Tag Manager | Integrating [Google Tag Manager](https://developers.google.com/tag-manager/) alongside Google Analytics enables you to manage your Analytics implementation remotely from a web interface after your app has been distributed. |\n\nImplementation path\n\n|---|------------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| | Connect your app to Firebase | Getting started with Analytics is easy. Just add the Firebase SDK to your new or existing app, and data collection begins automatically. You can view analytics data in the Firebase console within hours. |\n| | Log custom data | You can use Analytics to log custom events that make sense for your app, like E-Commerce purchases or achievements. |\n| | Create audiences | You can define the audiences that matter to you in the Firebase console. |\n| | Target audiences | Use your custom audiences to target messages, promotions, or new app features using other Firebase features, such as FCM, and Remote Config. |\n\nNext steps\n\n- Add Google Analytics to your [web](/docs/analytics/get-started?platform=web), [Apple](/docs/analytics/get-started?platform=ios), [Android](/docs/analytics/get-started?platform=android), or [Flutter](/docs/analytics/get-started?platform=flutter) app.\n- Download [sample code](/docs/samples)."]]