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必要に応じて、コンテンツの保存と分類を行います。
モバイル向けアナリティクスの再考
Google Analytics provides free, unlimited reporting on up to 500 distinct events. The SDK automatically captures certain key events and user properties, and you can define your own custom events to measure the things that uniquely matter to your business.
plat_ios
plat_android
plat_web
plat_cpp
plat_unity
ユーザー獲得からアプリ使用に至るまでのユーザー分析
Google Analytics surfaces data about user behavior in your iOS and Android apps, enabling you to make better decisions about your product and marketing optimization. View crash data, notification effectiveness, deep-link performance, in-app purchase data, and more.
多数のソースへのアトリビューション
Google Analytics integrates with dozens of ad networks, making it easy with one SDK. Close the loop and send conversion data back to those networks to track and attribute app campaign performance across sources with postbacks to optimize campaign performance.
1 つのダッシュボードでセグメント化と最適化を実行
Firebase コンソールで、イベントとユーザー プロパティを活かし、デバイスデータとユーザー行動に基づいてカスタム オーディエンスを定義します。これらのセグメントは、通知の送信や、A/B テスト（Firebase Remote Config を介して）、Google 広告リマーケティングに利用できます。カスタム分析のために生データを BigQuery にエクスポートすることもできます。
Google 広告によりインサイトがアクションに
Google Ads helps you advertise your app to the billions of people that use Search, YouTube, Google Play, and more. In just a few minutes, you can use your Google Analytics data to understand campaign performance, unlocking optimizations to find more engaged and valuable customers for your app via App Campaigns.
Grow your user base with Google App campaigns
Realtime analytics
Understand user behavior and view live usage data with realtime reporting. Use StreamView to get a live, dynamic view of your analytics data, and use DebugView to validate your analytics instrumentation by visualizing the stream of events logged by your development devices. Want custom reports? Stream your events to BigQuery in realtime, and create custom dashboards in Looker Studio.
AdMob とのシームレスな統合
When you link your AdMob app to Firebase, your Google Analytics reports incorporate ad metrics and AdMob revenue, giving you a richer view of the Lifetime Value of your users and the performance of your in-app advertising strategy.
Firebase を使用して、プレーヤーを失うことなく 35% の収益向上を成し遂げた Pomelo Games
ウルグアイの大手ゲームスタジオ Pomelo Games は、Remote Config、A/B Testing、Google アナリティクス、Crashlytics を使用して、ゲームでのインタースティシャル広告をテストしています。これにより、ユーザー維持率や安定性を損なうことなく、広告収入とアプリ内購入双方の増加を実現しています。
詳細
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KCB Group lowers cost per install 24% with Google Analytics
KCB Group, an East African bank, uses its mobile app as a primary tool for customer acquisition and engagement. Lacking a unified way to measure campaign performance, they worried that they were overspending on some of their acquisition channels. Google Analytics gave them insight into their customer behavior across all acquisition channels, leading to a meaningful boost in conversion rate and reduction in cost per install.
詳細
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ドキュメント
Review our technical documentation to get started.
料金
There's no cost to using Google Analytics.
[null,null,[],[],[],null,["Google Analytics\n\nGet unlimited app analytics\n\nAn app measurement solution, available at no charge, that provides insights on app usage and user engagement. \n[Get started](https://console.firebase.google.com/project/_/analytics) [View docs\n*arrow_forward*](/docs/analytics) \n\nReimagine analytics for mobile \nGoogle Analytics provides free, unlimited reporting on up to 500 distinct events. The SDK automatically captures certain key events and user properties, and you can define your own custom events to measure the things that uniquely matter to your business. \n*plat_ios* *plat_android* *plat_web* *plat_cpp* *plat_unity* \n\nUser insights from acquisition to app usage \nGoogle Analytics surfaces data about user behavior in your iOS and Android apps, enabling you to make better decisions about your product and marketing optimization. View crash data, notification effectiveness, deep-link performance, in-app purchase data, and more. \n\nAttribution across dozens of sources \nGoogle Analytics integrates with dozens of [ad networks](/products/analytics/partners), making it easy with one SDK. Close the loop and send conversion data back to those networks to track and attribute app campaign performance across sources with postbacks to optimize campaign performance. \n\nSegmentation and optimization in one dashboard \nDefine custom audiences in the Firebase console based on device data and user behavior by utilizing events and user properties, and then use those segments for notifications, A/B tests (via [Firebase Remote Config](/products/remote-config)), and Google Ads remarketing. For custom analysis, you can export raw data to [BigQuery](https://cloud.google.com/bigquery). \n\nWith Google Ads, insights become actions \nGoogle Ads helps you advertise your app to the billions of people that use Search, YouTube, Google Play, and more. In just a few minutes, you can use your Google Analytics data to understand campaign performance, unlocking optimizations to find more engaged and valuable customers for your app via [App Campaigns](https://support.google.com/adwords/answer/6247380). \n\n[Grow your user base with Google App campaigns](https://ads.google.com/home/campaigns/app-ads/?subid=ww-ww-et-g-aw-a-firebase_site1!o1) \n\nRealtime analytics \nUnderstand user behavior and view live usage data with realtime reporting. Use StreamView to get a live, dynamic view of your analytics data, and use DebugView to validate your analytics instrumentation by visualizing the stream of events logged by your development devices. Want custom reports? Stream your events to BigQuery in realtime, and create custom dashboards in Looker Studio. \n\nSeamless integration with AdMob \nWhen you link your AdMob app to Firebase, your Google Analytics reports incorporate ad metrics and AdMob revenue, giving you a richer view of the Lifetime Value of your users and the performance of your in-app advertising strategy. \nCase Studies\n\nLearn how Google Analytics helps teams across the world grow their business \n\nPomelo Games used Firebase to increase revenue by up to 35% without losing players\n\n\nPomelo Games, one of the top game studios in Uruguay, used Remote Config, A/B Testing, Google Analytics, and Crashlytics to test interstitial ads in their game. This led to an increase in both ad revenue and in-app purchases with no decline in retention or stability.\n[Read more\n*arrow_forward*](/case-studies/pomelo-games) \n\nKCB Group lowers cost per install 24% with Google Analytics\n\n\nKCB Group, an East African bank, uses its mobile app as a primary tool for customer acquisition and engagement. Lacking a unified way to measure campaign performance, they worried that they were overspending on some of their acquisition channels. Google Analytics gave them insight into their customer behavior across all acquisition channels, leading to a meaningful boost in conversion rate and reduction in cost per install.\n[Read more\n*arrow_forward*](/case-studies/kcb) \n\nDocumentation \nReview our technical documentation to get started. \n[View docs](/docs/analytics) \n\nPricing \nThere's no cost to using Google Analytics. \nTry Firebase today\n\n\nIntegrating it into your app is easy.\n[Get started](https://console.firebase.google.com/) \n\nAll Firebase products \n\nBuild\n\n- [App Check](/products/app-check)\n- [App Hosting](/products/app-hosting)\n- [Authentication](/products/auth)\n- [Cloud Functions](/products/functions)\n- [Cloud Storage](/products/storage)\n- [Data Connect](/products/data-connect)\n- [Extensions](/products/extensions)\n- [Firestore](/products/firestore)\n- [Firebase ML](/products/ml)\n- [Genkit](https://genkit.dev/)\n- [Hosting](/products/hosting)\n- [Realtime Database](/products/realtime-database)\n- [Firebase AI Logic client SDKs](/products/firebase-ai-logic)\n\n[Generative AI](/products/generative-ai) \n\nRun\n\n- [A/B Testing](/products/ab-testing)\n- [App Distribution](/products/app-distribution)\n- [Cloud Messaging](/products/cloud-messaging)\n- [Crashlytics](/products/crashlytics)\n- [Google Analytics](/products/analytics)\n- [In-App Messaging](/products/in-app-messaging)\n- [Performance Monitoring](/products/performance)\n- [Remote Config](/products/remote-config)\n- [Test Lab](/products/test-lab)"]]
